Our view at Stack - Simplify web development with Webflow, reduce costs, and deliver professional results. No-code, responsive, and SEO-friendly. Explore your creative potential!
This Black History Month — we want to shine a spotlight on the incredible work of Black creators in the web design and development space.
From an immersive, experiential site for a Fortune 500 company all the way down to a stunning personal portfolio, this collection is just the tip of the iceberg of what Black creators have and are creating on the web and beyond.
Now, let’s take a closer look.
Erlen Masson
Erlen Masson is a UK-based illustrator, art director, designer and developer who’s worked with iconic brands like Gucci, Burberry, Ray-Ban, Levis, Adidas, and more. His site “Welcome to Football,” is a site built in partnership with Freeda Media and Mastercard to encourage support and participation in women’s soccer leagues in the UK.
The focal points of the site are two maps of the UK — one for grassroutes leagues, and one for the Women’s Super League. Within each map, you can find the nearest women’s team to your location. Once you click on a specific team, you’ll be linked to their social accounts and website to learn more.
The site is well designed — with bold colors and fun cartoon illustrations — but our favorite part of the site is the subtle parallax scrolling animations, and seamless zoom-in animations on the map pages.
Greg Washington
With over 20 years of experience, and numerous awards, Greg Washington is a standout in the design and creative space. He’s been the force behind iconic microsites, apps, and sites for Jordan Brand, Nike, and Toyota.
For his site for Society and Space, an interdisciplinary journal and digital magazine covering social, political, economic and environmental issues — Greg took a more muted approach, but with no less impact.
As you enter the site, you’re immediately greeted by a stunning aerial shot of cars moving on a freeway. As you scroll, the different content and articles gently reveal themselves to you.
Different pages on the site replicate the same subtle but impactful design, and we love how Greg uses motion and animation to visually showcase the breadth of information, and impact of information covered in the magazine and site.
Johnelle Smith
Johnelle Smith is a Montreal-based designer and creative developer whose work draws inspiration from her Jamaican roots as well as the Black and Brown queer communities that have shaped her. Johnelle previously worked for Wiedan and Kennedy, Canadian Centre for Architecture, &Walsh, Sony Records and RCA Records.
This site, which was published in 2022, was built by Johnelle for the graphic design studio OTAMI which focuses specifically on multilingual typography.
Multilingualism is the primary focus of the site, with the main site headers as well as choice words in the text appearing as Cree, until you move your cursor over them to make them translate instantly to English.
We love how something so simple creates a full experience for the site visitor, and gives them a first hand look at the strengths and specialties of OTAMI as a graphic design studio, as well as their basis for all of their inspiration — Cree and Nêhiýaw traditions.
Melvin Mescudi
Melvin Mescudi is not your average creative. The Brooklyn-based fullstack web developer is also a graphic designer, software engineer, full-time creative entrepreneur. With over a decade of experience, he describes his core mission as an ability to build “strong and provocative relationships between brands and customers.
The Lomein Collection is a New York City fashion brand, specializing in trendy streetwear, graphic tees, and hats. This site, built by Melvin Mescudi, features bold colors, Y2K-centric graphic design, and concise copy that communicates the brand’s offerings, history, and mission.
While the bright colors and high-quality photography draw you in, it’s the small details that keep you engaged. We love the header slider experience that takes users through six unique hero images. We love how visuals feel like a cross between video game aesthetics and a fashion poster you’d see while walking down the street in Brooklyn, as well as the unique use of gradients behind high-quality product and model shots.
Breeona Nechole
Breeona Nechole is one of the many talented creative designers in the Webflow community. She specializes in uncovering the true essence of a brand in order to make websites with aesthetics and functionality that truly brings clients’ visions to life.
Her sleek portfolio site is filled with delight. From the mix of serif and sans serif typography, to the toggle for darkmode and the unique custom cursor experience — no detail has been overlooked.
We’re big fans of Breeona’s use of a soft color palette that she leverages to differentiate different sites pages, how she exposes her design process on her tactics page, and her unique hero slider that hides and exposes content about her expertise in branding, development, creative direction, and design.
Alex Beige
Freelance web developer and designer Alex Beige specializes in building accessible and innovative Webflow websites. His client roster spans across industries, from legal orgs and healthcare brands to design agencies and tech companies.
The website for Brooklyn Editions is what he describes as his “proudest site” — and earned him an honorable mention from Awwwards in August 2023. Brooklyn Editions is the printmaking studio of master printer and accomplished photographer, Stephen Gross.
Using client-provided designs — which feature a muted color palette, sharp lines, and high-quality photography — Alex built a stunning site that engages users using sleek scroll effects and stunning animations.
Our favorite part of this site is the homepage slider that creates a suspension of depth effect by blurring the lines between the black background and the photography. It creates a hyper-immersive experience that really makes the printwork shine.
Explore the dynamic roster of talent in our community
The Webflow community is chock-full of incredible designers, web developers, and Webflow experts — plenty of which you’ve maybe never even heard of. We encourage anyone looking for talent to bring their latest web project to life to connect with any of the six designers we’ve highlighted here today, or to explore both our Experts program and Made in Webflow projects to discover talent from underrepresented communities doing incredible work.
If Webflow is of interest and you'd like more information, please do make contact or take a look in more detail here.
Credit: Original article published here.