Techsmith

According to the American Psychological Association, the human attention span has shrunk to about 47 seconds.  Yep — less than a minute. This is a tough reality for educators and instructional designers, as they have to figure out how to capture and keep learners’ attention. Many have turned to educational videos. They became pretty common […]

The post What Actually Makes Educational Videos Engaging for Students? appeared first on The TechSmith Blog.

Have you ever started using a product that took so long to figure out that you gave up on it? If so, would you consider using the product again? Probably not.  This is why you need to shorten your time to value (TTV).  TTV is how long it takes customers to realize your product’s intended […]

The post What Is the Impact of Video Training on Time to Value? appeared first on The TechSmith Blog.

Did you know that employee training can cause burnout? Yep, you read that right! While training generally improves employee performance, it can also contribute to burnout, especially in remote and hybrid environments where workers don’t always have access to colleague support.  So, what are you to do in a world where stopping L&D efforts is […]

The post An Expert’s Opinion: Does Async Training Reduce Burnout? appeared first on The TechSmith Blog.

If you create training content, you know the confusion that comes with choosing between asynchronous online learning and live training sessions. Both styles of instruction have their place in training content, but how do you know which is right for individual instances?  Well, it depends! Your training goals, audience preferences, and available resources dictate which […]

The post What is the Difference Between Async and Live Training? appeared first on The TechSmith Blog.

One of the first decisions training teams face when onboarding new hires is whether to lean on live sessions or pre-recorded video. Both have their strengths, and even the most seasoned HR teams struggle to strike the right balance. Live onboarding gives new team members real-time connection and interaction, helping build relationships early on. But […]

The post Is Video or Live Onboarding Better? What Training Teams Need To Know appeared first on The TechSmith Blog.

Your manager just asked you to document a process, but you’re not sure how to get started. Odds are, you’ve never done it before, or you’re looking for a better way. At first, workflow documentation can be daunting. How are you supposed to know what to include and how to best display it? The good […]

The post What Are the Best Ways to Document Workflows? appeared first on The TechSmith Blog.

Slow, inconsistent onboarding isn’t just frustrating — it’s expensive. When new hires spend weeks wading through outdated manuals, sitting through disjointed live sessions, or shadowing employees who train “their own way,” productivity takes a hit, and knowledge retention suffers. If you’re responsible for training employees, you’ve likely seen the ripple effects: uneven performance, repeated questions, […]

The post How Video Training Can Reduce Employee Ramp-Up Time appeared first on The TechSmith Blog.

Low feature adoption is the stealthy villain in SaaS products. After months of hard work, your product team launches shiny new features, only to watch as users ignore them in favor of their familiar tools. Why? They’re either confused by the changes, overwhelmed by constant updates, or simply don’t understand the new features’ value.  The […]

The post How To Overcome Low Feature Adoption with Better Training Content appeared first on The TechSmith Blog.

Standard operating procedures (SOPs) are the backbone of any team aiming for consistency, efficiency, and compliance. They keep everyone on the same page, reduce errors, and ensure operations hum along smoothly.  But let’s face it. Traditional text-based SOP documentation often misses the mark. It can be too wordy, tough to follow, and lack the engagement […]

The post Using Video To Strengthen Standard Operating Procedures: What To Know appeared first on The TechSmith Blog.

Trainers all have one main goal in sight: effectively teach a concept. The how, when, where, and what of that process may differ greatly, but in a nutshell, the creation of functional training content is key. In 2025, trainers have access to resources like they never have before. Between written content (remember paper instruction pamphlets?), […]

The post Top 2025 Training Predictions appeared first on The TechSmith Blog.

Learn how easy it is to add effects to your videos and three ways you can get started right now.

The post How to Add Effects to Your Videos (Quick & Easy) appeared first on The TechSmith Blog.

Looking for the best screen recorder for 2025? Whether you’re creating tutorials, recording gameplay, or enhancing workplace communication, having the right tool can make a huge difference. We’ve thoroughly researched and reviewed the top screen recording software available today, highlighting their key features, strengths, and best uses. Here’s our comprehensive guide to help you find […]

The post The 10 Best Screen Recorders for 2025 appeared first on The TechSmith Blog.

If you’ve been using CapCut to create videos and suddenly found yourself asking, “Wait… what happened to CapCut?” or “Is CapCut getting banned?!”—you’re not alone and looking for a Capcut alternative? Recently, the U.S. banned ByteDance apps, including CapCut, over national security concerns. And while you can use the apps, you cannot download them (as […]

The post Top 7 Alternatives To Capcut in 2025 appeared first on The TechSmith Blog.

There’s no magic formula to success on YouTube. However, various pieces work together to signal to YouTube that you and your content are worth promoting and surfacing to the billions of viewers each month. One important area to monitor is your YouTube subscriber count. Although increasing your subscriber count may feel overwhelming, the effort is […]

The post The Ultimate Guide to Growing Your YouTube Subscriber Count appeared first on The TechSmith Blog.

Learn seven strategies to create quality online courses.

The post How to Create an Online Course: A Step-by-Step Guide appeared first on The TechSmith Blog.

Understanding and improving employee engagement is key to long-term success in today’s competitive business environment.  An employee engagement survey is one of the best ways to gauge how your team members feel. When properly conducted, these surveys offer a clear window into your workplace culture, employee satisfaction, and the areas most needing improvement.  This guide […]

The post The Ultimate Guide to Employee Engagement Surveys appeared first on The TechSmith Blog.

Employee benefits management is an important part of any successful HR department. You need to design benefits that meet employees’ needs while also fitting the company’s budget. Effective benefits administration—covering health, retirement, dental, and vision—helps businesses save money by simplifying processes, cutting unnecessary costs, and informing employees. What is employee benefits management, and why does […]

The post Employee Benefits Management: A Comprehensive Guide appeared first on The TechSmith Blog.

What sounds more dry and boring than standard operating procedures? Even the acronym SOP doesn’t help the appeal. But the reality is that relevant, well-written SOPs are foundational to business growth. Smart, growth-oriented organizations are figuring that out. Searches for standard operating procedures have jumped up nearly 40% over the past five years alone. As […]

The post What is an SOP? A Guide to Writing Standard Procedures appeared first on The TechSmith Blog.

Effectively communicating policy changes to employees is important for several reasons. First, it ensures that everyone understands and supports the changes. When employees understand, they are more likely to follow and adopt new policies, which is key to successful implementation. Clear communication reduces confusion. Without it, employees might misinterpret the changes or not know how […]

The post Company Policy Change Communications Best Practices appeared first on The TechSmith Blog.

Zight is one of many screen recorder tools–let us help you pick the best one If you’ve searched for a screen recorder tool before, you may have heard of Zight. But you’ve probably also seen there are many alternatives.  In this article, we’ll take a look at Zight and some of its alternatives and try […]

The post Top Zight Alternatives You Should Consider appeared first on The TechSmith Blog.